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A trust framework model for situational contexts.. PST, volume 380 of ACM International Conference Proceeding Series, page 50. ACM, (2006)Electronic Commerce und Online-Marketing Ein einführendes Lehr- und Ubungsbuch, , and . (2015)Brand and its effect on user perception of search engine performance., , and . J. Assoc. Inf. Sci. Technol., 60 (8): 1572-1595 (2009)Magic mirror on the wall: Cross-buying at the point of sale., and . Electron. Commer. Res., 23 (3): 1677-1700 (September 2023)Dark sides of artificial intelligence: The dangers of automated decision-making in search engine advertising., , and . J. Assoc. Inf. Sci. Technol., 75 (5): 550-566 (May 2024)Empirical Insights on the Effect of User-Generated Website Features on Micro-Conversions., and . IJEBR, 9 (4): 33-46 (2013)Proposing to your fans: Which brand post characteristics drive consumer engagement activities on social media brand pages?. Electron. Commer. Res. Appl., (2017)Association Rules in Web Usage Logfile Data - Empirical Insights into the Use of User-Generated Web Site Features., and . ICEC (Selected Papers), volume 155 of Lecture Notes in Business Information Processing, page 50-62. Springer, (2013)Ranking for the Top: A Misconception of Search Engine Advertisers.. ICEC (Selected Papers), volume 155 of Lecture Notes in Business Information Processing, page 15-25. Springer, (2013)Driving likes, comments, and shares on social networking sites: how post characteristics affect brand interactions in apparel retailing.. ICEC, page 9:1-9:9. ACM, (2016)