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Marktforschung, , and . Gabler-Lehrbuch Gabler, Wiesbaden, 9., überarb. Aufl edition, (2001)Marktforschung, , and . Gabler-Lehrbuch Gabler, Wiesbaden, 3., verb. Aufl. edition, (1987)Marktforschung, , and . Gabler-Lehrbuch Gabler, Wiesbaden, 5., durchges. und erg. Aufl edition, (1991)Marktforschung, , and . Gabler-Lehrbuch Gabler, Wiesbaden, (1977)Marktforschung, , and . Gabler-Lehrbuch Gabler, Wiesbaden, 2., neu bearb. Aufl edition, (1986)Marktforschung -- Methodische Grundlagen und praktische Anwendung, , and . Gabler Press, Wiesbaden, (2006)Marktforschung, , and . Gabler, Wiesbaden, 10., überarb. Aufl edition, (2004)Marktforschung, , and . Gabler Lehrbuch Gabler, Wiesbaden, 11., überarb. Aufl. edition, (2006)Marktforschung, , and . Gabler-Lehrbuch Gabler, Wiesbaden, 4., neu bearb. Aufl. edition, (1989)Marktforschung, , and . Gabler-Lehrbuch Gabler, Wiesbaden, 8., überarb. Aufl. edition, (1999)