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researching... "consumption practices that constitute consumer culture in both developed and developing economies, and the role of advertising in the development of brands"
Adapt your marketing strategies to the needs of the growing Hispanic market. This can help understand the practices that are used for the Hispanic market and compare them to those used with other markets.
Glosario de los términos más usados en marketing: adaptación del producto, fuerza de ventas, agente, actitud, análisis de la cartera, análisis financiero, análisis de valor, etc. A very basic approach to terms in marketing which can be a good place to start looking for terms and others phrases related to marketing.
A successful advertisement creates a desire in viewers, listeners or readers. It also provides information on how to fulfill that desire and makes the potential customer feel good about doing so.
A list of 10 marketing terms and how to properly use them in the correct context. This site explains the terms in a good manner which is easy to understand.