Abstract
In the past five years, the business world has seen the birth of a
new breed of company---the Exponential Organization---that has revolutionized
how a company can accelerate its growth by using technology. An ExO
can eliminate the incremental, linear way traditional companies get
bigger, leveraging assets like community, big data, algorithms, and
new technology into achieving performance benchmarks ten times better
than its peers. Three luminaries of the business world have researched
this phenomenon and documented ten characteristics of Exponential
Organizations. They walk the reader through how any company, from
a startup to a multi-national, can become an ExO, streamline its
performance, and grow to the next level.
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