%0 Book %1 GVK021935149 %A Katona, George %C Wien u.a. %D 1965 %I Econ-Verl. %K Gesellschaft_<Soziologie> Marketing Marktpsychologie Massenkonsum Verbraucherverhalten %T Der Massenkonsum %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+021935149&sourceid=fbw_bibsonomy %7 1. Aufl

@book{GVK021935149, added-at = {2009-08-21T12:30:14.000+0200}, address = {Wien [u.a.]}, author = {Katona, {George}}, biburl = {https://www.bibsonomy.org/bibtex/28f31387ebc877d4cf81de2a8d7435ae6/fbw_hannover}, edition = {1. Aufl}, interhash = {941f75a7f79f73e5924b03904e376290}, intrahash = {8f31387ebc877d4cf81de2a8d7435ae6}, keywords = {Gesellschaft_<Soziologie> Marketing Marktpsychologie Massenkonsum Verbraucherverhalten}, pagetotal = {407}, ppn_gvk = {021935149}, publisher = {Econ-Verl.}, subtitle = {eine Psychologie der neuen Käuferschichten}, timestamp = {2009-08-21T12:30:16.000+0200}, title = {Der Massenkonsum}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+021935149&sourceid=fbw_bibsonomy}, year = 1965 }