%0 Book %1 GVK494336412 %A Popp, Felix %A Knolle, Jakob %B Hamburger Schriften zur Marketingforschung %C München u.a. %D 2005 %I Hampp %K Betriebswirtschaftslehre Deutschland Marketing Marketingforschung Marketingtheorie Prognoseverfahren Theorie-Praxis-Problem %N 33 %T Marketing-Wissenschaft %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+494336412&sourceid=fbw_bibsonomy %7 1. Aufl. %@ 3879889589

@book{GVK494336412, added-at = {2009-08-21T12:19:46.000+0200}, address = {München [u.a.]}, author = {Popp, {Felix} and Knolle, {Jakob}}, biburl = {https://www.bibsonomy.org/bibtex/25e9dd0914f28e55c85e2b68495449708/fbw_hannover}, edition = {1. Aufl.}, interhash = {7cadf07f70e0a4def362eb8588581c3c}, intrahash = {5e9dd0914f28e55c85e2b68495449708}, isbn = {3879889589}, keywords = {Betriebswirtschaftslehre Deutschland Marketing Marketingforschung Marketingtheorie Prognoseverfahren Theorie-Praxis-Problem}, number = 33, pagetotal = {VI, 129}, ppn_gvk = {494336412}, publisher = {Hampp}, series = {Hamburger Schriften zur Marketingforschung}, subtitle = {eine empirische Analyse aktueller Forschungsansätze}, timestamp = {2009-08-21T12:20:17.000+0200}, title = {Marketing-Wissenschaft}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+494336412&sourceid=fbw_bibsonomy}, year = 2005 }