%0 Book %1 GVK195705335 %C London %D 1971 %E Aucamp, Johan %I Staples P. %K Marketing_research Marktforschung Nutzen %T The effective use of market research %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+195705335&sourceid=fbw_bibsonomy %@ 0286627418

@book{GVK195705335, added-at = {2009-08-21T12:35:02.000+0200}, address = {London}, biburl = {https://www.bibsonomy.org/bibtex/2d6390ffadc988022f479142a82d88844/fbw_hannover}, editor = {Aucamp, {Johan}}, interhash = {72443691cafd15f1916ecb5e61c304d2}, intrahash = {d6390ffadc988022f479142a82d88844}, isbn = {0286627418}, keywords = {Marketing_research Marktforschung Nutzen}, pagetotal = {320}, ppn_gvk = {195705335}, publisher = {Staples P.}, timestamp = {2009-08-21T12:35:03.000+0200}, title = {The effective use of market research}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+195705335&sourceid=fbw_bibsonomy}, year = 1971 }