%0 Book %1 GVK491311982 %A Berndt, Ralph %A Altobelli, Claudia Fantapié %A Sander, Matthias %C Berlin u.a. %D 2005 %I Springer %K Betriebswirtschaftslehre Deutschland Internationales_Marketing Marketing Marketingpolitik Theorie %T Internationales Marketing-Management %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+491311982&sourceid=fbw_bibsonomy %7 3., überarb, und erw. Aufl. %@ 3540258019

@book{GVK491311982, added-at = {2009-08-21T12:19:46.000+0200}, address = {Berlin [u.a.]}, author = {Berndt, {Ralph} and Altobelli, {Claudia} Fantapié and Sander, {Matthias}}, biburl = {https://www.bibsonomy.org/bibtex/2baa528b39c9437b9d60c4bee5a6daa5c/fbw_hannover}, edition = {3., überarb, und erw. Aufl.}, interhash = {2619e36437e4235ec08a966ee16adc5c}, intrahash = {baa528b39c9437b9d60c4bee5a6daa5c}, isbn = {3540258019}, keywords = {Betriebswirtschaftslehre Deutschland Internationales_Marketing Marketing Marketingpolitik Theorie}, pagetotal = {XXIV, 370}, ppn_gvk = {491311982}, publisher = {Springer}, timestamp = {2009-08-21T12:20:10.000+0200}, title = {Internationales Marketing-Management}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+491311982&sourceid=fbw_bibsonomy}, year = 2005 }