Please log in to take part in the discussion (add own reviews or comments).
Cite this publication
More citation styles
- please select -
%0 Journal Article
%1 Chevalier+Mayzlin:06a
%A Chevalier, Judith A.
%A Mayzlin, Dina
%D 2006
%J Journal of Marketing Research
%K analysis mining opinion sentiment
%N 3
%P 345--354
%T The effect of word of mouth on sales: Online book reviews
%V 43
@article{Chevalier+Mayzlin:06a,
added-at = {2009-03-18T13:40:43.000+0100},
author = {Chevalier, Judith A. and Mayzlin, Dina},
biburl = {https://www.bibsonomy.org/bibtex/21a789d754f00b6161aa8f6f1efb27edf/om},
interhash = {9e731ebfae4662cf835dd319eabe43f0},
intrahash = {1a789d754f00b6161aa8f6f1efb27edf},
journal = {Journal of Marketing Research},
keywords = {analysis mining opinion sentiment},
month = {August},
number = 3,
pages = {345--354},
timestamp = {2009-03-18T13:41:47.000+0100},
title = {The effect of word of mouth on sales: {Online} book reviews},
volume = 43,
year = 2006
}
