%0 Book %1 citeulike:1727569 %A Zerfass, Ansgar %A Boelter, Dietrich %D 2005 %I Nausner & Nausner %K marketing pr, web20, weblogs, %T Die neuen Meinungsmacher: Weblogs als Herausforderung für Kampagnen, Marketing, PR und Medien %U http://www.amazon.de/exec/obidos/redirect?tag=citeulike01-21&path=ASIN/3901402454 %@ 3901402454

@book{citeulike:1727569, added-at = {2007-10-04T16:32:59.000+0200}, author = {Zerfass, Ansgar and Boelter, Dietrich}, biburl = {https://www.bibsonomy.org/bibtex/2a1ba02a1ba1c39cc8e3c7bd72b9bc6f6/akpe}, citeulike-article-id = {1727569}, interhash = {0e5ad8b48aacba0e2de7824f6d4a05ed}, intrahash = {a1ba02a1ba1c39cc8e3c7bd72b9bc6f6}, isbn = {3901402454}, keywords = {marketing pr, web20, weblogs,}, month = {September}, priority = {2}, publisher = {{Nausner \& Nausner}}, timestamp = {2007-10-04T16:33:00.000+0200}, title = {Die neuen Meinungsmacher: Weblogs als Herausforderung für Kampagnen, Marketing, PR und Medien}, url = {http://www.amazon.de/exec/obidos/redirect?tag=citeulike01-21{\&}path=ASIN/3901402454}, year = 2005 }